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Jan 14, 2025
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BUS 3272 - Social-Media Marketing
Credit(s): 3
This course provides an overview of the critical considerations of social-media marketing. We will study these considerations as we define the role social-media marketing will play within any organization’s comprehensive marketing plan. Both lecture-based and hands-on, this course will focus on many of the current tools and networks in use today.
Prerequisites: BUS 2230
Offering Location: Johnson Campus, Lyndon Campus
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