Business Administration (B.S.): Sport Management Concentration - L

Program Description

This program reflects the fact that sports today is as much about marketing events and refining a brand as it is about working with players and scheduling events - and that strong business skills are essential for successful careers in sport management. Students complete a core of business administration courses plus specific courses related to the business side of sports and recreation. An internship is required. Students graduate with a B.S. in Business Administration with a concentration in Sport Management. Career opportunities range from managing professional teams and arenas to overseeing the marketing and finances of sports teams and organizations.

Student Learning Outcomes

Business Administration (B.S.): Sport Management concentration is designed to produce graduates who can:

1. Apply analytical skills and advisory judgment critical to decision making, assessing risk, developing budgets and plans, allocating resources, and accomplishing objectives.
2. Demonstrate technology proficiency needed to maintain and enhance accounting and financial reporting processes.
3. Identify and apply ethical, legal, and professional standards to issues associated with accounting and business.
4. Achieve fluency with principles of economics, finance, marketing, management theory, and laws affecting business operations.
5. Achieve coherence and articulation in written, oral, and graphic communication.
6. Exemplify professionalism, effective interpersonal communication, and strong work ethic required within business environments.
7. Articulate pathways for educational and career development in the student’s field of study.
8. Demonstrate the various ways that companies engage in sustainable business practices, including Corporate Social Responsibility and the Triple Bottom Line.

Minimum required credits for the program: 60-63