2011-2012 Undergraduate Catalog

Nov 30, 2024

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2011-2012 Undergraduate Catalog [ARCHIVED CATALOG]

Marketing Minor

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Minimum required credits for the minor: 18

Requirements for the minor

BUS 1010 - Introduction to Business Credits: 3
BUS 1210 - Introduction to Business Software Credits: 3
BUS 2230 - Principles of Marketing Credits: 3
ECO 2030 - Microeconomics Credits: 3

Take two additional courses selected from:

BUS 2235 - Service Marketing Credits: 3
BUS 3030 - Customer Satisfaction and Retention Credits: 3
BUS 3160 - Sales Management and Selling Credits: 3
BUS 3210 - Advertising Management Credits: 3
BUS 4030 - Marketing Research Credits: 3
GDS 3150 - Package Design Credits: 3
GDS 4020 - Branding and Corporate Identity Credits: 3
ENG 2155 - Introduction to Multimedia Storytelling Credits: 3
ENG 3080 - Strategic Media Communications Credits: 3
NMS 1015 - Introduction to New Media Credits: 3
MRM 3110 - Public Relations Credits: 3
EJA 1010 - Introduction to Media Communication Credits: 3

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