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May 09, 2024
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MBI 4220 - Entrepreneurship in the Music Industry Credit(s): 3
This course provides students an opportunity to examine new and emerging businesses within the music industry in areas such as artist management, publishing, new media, merchandising, music sales, and touring. Students will connect with successful music business entrepreneurs to better understand the origins of businesses, from DIY (do-it-yourself) start-ups to larger non-traditional partnerships and corporations. In this course students will conceive a venture of their own and develop a business plan.
Prerequisites: The prerequisites are MBI 1360 and junior standing. There is a course fee. This course is offered every spring.
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