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Apr 19, 2024
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ENG 3080 - Strategic Media Communications
Credit(s): 3
This course offers advanced study of strategic media communication techniques in a practical setting. The instruction covers advanced topics such as integrated marketing communication, crisis communication, and social media messaging. Students act as public-relations and advertising consultants for selected clients.
Prerequisites: The prerequisite is ENG 2085 or MRM 3110. There is a course fee. This course is offered every even-numbered fall.
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