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May 17, 2024
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BUS 3272 - Social-Media Marketing
This course provides and overview of the critical considerations of social-media marketing. We will study these considerations as we define the role social-media marketing will play within any organization’s comprehensive marketing plan. Both lecture based and hands-on, this course will focus on many of the current tools and networks in use today.
Prerequisites & Notes
The prerequisite is BUS 2230. This course is offered every odd-numbered fall.
Credits: 3
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